Build Stronger Portfolios with Active and Passive Strategies

Paul Padovani |
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By Paul Padovani

Investment strategies have oscillated between active and passive methodologies for years, each offering unique benefits. Recognizing the potential of combining both for a well-rounded portfolio. Merging active and passive strategies empowers advisors to build customized portfolios that balance cost-efficiency with client goals and unique circumstances.

Active investing involves actively picking and trading stocks, bonds, and other investments with the goal of beating the market's return. This requires significant research and analysis, often leading to higher fees but it offers the potential for above-average returns. This approach isn't just about beating the market; it's about leveraging market knowledge to navigate volatility and tailor portfolios to each client's unique needs. Active managers can customize portfolios to align with the nuanced investment goals and risk profiles of their clients. They can also tap into sectors where passive strategies may not fully penetrate, such as niche real estate investments or high-yield bonds.

Passive investing aims to mirror the performance of a market index by holding a basket of investments that reflect that index. This "set-and-forget" approach typically comes with lower fees and a more predictable investment process. The rise of passive investing can be attributed to its straightforward nature and cost efficiency. It offers expansive market coverage at a lower cost and reduces the urge to pursue fleeting market trends. Passive strategies often resonate with the belief in market efficiency, that consistent outperformance is a challenging feat. 

When it comes to the portfolio construction using active and passive investing strategies, two popular methods are the core-satellite approach and strategic asset allocation.

The core-satellite method utilizes a core portfolio built on a stable, low-cost index fund that tracks a broad market segment. It provides the foundation for the portfolio, offering broad market exposure and stability. The satellite portion allows for incorporating actively managed elements that aim to capture short-term gains or capitalize on specific market opportunities.

Strategic asset allocation focuses on allocating assets across different categories based on market efficiency. Actively managed allocations target areas where the market is less efficient or where indices might not fully capture the potential, such as smaller companies or emerging markets. Passive allocations, in this context, provide broad exposure through index funds and act as a stabilizing force in the overall portfolio.

The active versus passive debate doesn’t need to be divisive because both methods should be used. Merging these strategies provides an opportunity to build stronger portfolios that prioritize clients. By strategically blending active and passive strategies, we can craft personalized investments that target not just higher returns and lower fees, but also fit seamlessly with each client’s unique financial goals and vision for the future.


Broadstreet Global Advisors, Inc. is registered with the SEC. The firm only conducts business in states where it is properly registered or is excluded from registration requirements. Registration is not an endorsement of the firm by securities regulators and does not mean the advisor has achieved a specific level of skill or ability. The firm is not engaged in the practice of law or accounting.

Information presented is believed to be current. It should not be viewed as personalized investment advice. You should consult with a professional advisor before implementing any strategies discussed. Content should not be viewed as an offer to buy or sell any of the securities mentioned or as legal, estate planning, or tax advice. You should always consult an attorney or tax professional regarding your specific legal or tax situation.

All investments and strategies have the potential for profit or loss. Different types of investments involve higher and lower levels of risk. There are no assurances that a client’s portfolio will match or exceed any particular benchmark. Asset allocation and diversification will not necessarily improve an investor’s returns and cannot eliminate the risk of investment losses. Alternative investments are speculative and involve a high degree of risk. Investors could lose all or a substantial portion of their investment.

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